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    Designed for you, by you.

    Express yourself with Bespoke, Samsung’s premium line of customizable appliances. Create a home that suits your style with modern colors and design. Mix or match—the choice is yours.

    Inspiration happens when it all comes together

    It’s time to bring your ideas to life. Dive into the Bespoke kitchen tool and get creative with the finishes you love and the features you need.

    Design your own

    Your fridge, endless options

    From classic stainless steel to bold new colors, find finishes that speak to you for a fridge that feels like home.

    Samsung 4-Door French Door
     4-Door French Door
    Samsung 3-Door French Door
     3-Door French Door
    Samsung 4-Door Flex
     4-Door Flex
    Samsung Side-by-Side
     Side-by-Side
    Samsung Column Freezer
     Column Freezer
    Samsung Bottom Freezer
     Bottom Freezer

    Sync up your style and taste

    Bring your dream kitchen to life with a suite of customizable appliances.

    Samsung Ranges
     Ranges
    Samsung Microwave
     Microwaves
    Samsung 3-Door French Door
     Dishwashers

    A stylish, smart laundry upgrade

    Bespoke AI laundry brings more style, space, smarts and speed to your everyday routine.

    Steam, press, impress

    The new way to refresh and sanitize your wardrobe at home.

    Buy with confidence

    Bespoke wins design award

    Customizable Bespoke Kitchen appliances earned Samsung a 2022 Most Innovative Design Company award from Fast Company.